For some shopping center’s is a location for convenient shopping, “The living room of the city.” For others, they are spatial planning crimes that can lead to dying town centers, destroy long-term jobs and redirect purchasing power of local entrepreneurs to international chains.
The profit motive of the real estate industry has not only led to the global financial system, it has also changed dramatically our cities and our daily life there. The film follows a shopping center developer and his colleagues in the industry. They plan and implement Shopping Center‘s. The film offers the chance to learn their strategies, following them into the intricate networks of international capital, but also to find the actual impact of their actions. At three representative locations in Austria, Germany and Croatia, the film accompany critics and industry insiders: Where they visit a city that has lost its function, see the consequences of the boom years, until the collapse of the housing bubble and the result of failed centers that were left as ghostly “dead malls“.